I was showing this to people at WisCon, etc. At this point I think I had better just post it here and stop inflicting it on my friends one-on-one. :-)
Basically, Shopper's Drug Mart has a house brand, Life.
Their products for kids have a variety of cute little cartoon animals on them, which makes for a nice, simple visually unified sort of branding.
Except:

This?
This is the face of a baby elephant whose faith in the world and its essential goodness has just been UTTERLY AND COMPLETELY BETRAYED. FOREVER.
Basically, Shopper's Drug Mart has a house brand, Life.
Their products for kids have a variety of cute little cartoon animals on them, which makes for a nice, simple visually unified sort of branding.
Except:

This?
This is the face of a baby elephant whose faith in the world and its essential goodness has just been UTTERLY AND COMPLETELY BETRAYED. FOREVER.
no subject
Date: 2012-07-05 01:57 pm (UTC)no subject
Date: 2012-07-05 03:18 pm (UTC)